Should you’re something like me, you soar on the probability to seize your pocket book come January 1st and begin writing out all of your largest goals, objectives, and wishes. You enjoyment of dreaming massive for the longer term and the adrenaline of all that’s to come back merely consumes you.
Or, maybe you fall into the opposite camp the place you roll your eyes on the concept of any sooner or later defining a goal-setting development and easily desire to remain steadfast working in your objectives all year long.
Or possibly you simply don’t care in any respect, however you’d actually like to begin—that’s okay too!
Should you learn our different article on how micro-goals will help you obtain extra, you already know the facility of making small objectives to help you in massive goals. However you could be questioning what sort of objectives you ought to be creating.
Whereas each artist is exclusive and so too will likely be their objectives, there are just a few that we will confidently say most indie artists will do properly to placed on their listing.
Observe: everyone seems to be totally different so relying on the place you’re at in your profession and your particular person objectives, you’ll wish to alter these to suit inside them. Consider this as a guidebook to objective setting. Use it as inspiration and to tweak your individual objectives. A very powerful factor is to maintain them manageable (ie: micro) and to stay with them!
Questioning what objectives would possibly work greatest for the indie musicians on the market who’re eager to set themselves up for a profitable yr? First, you wish to create a roadmap to your definition of success. That would be the key step in realizing what sort of objectives be just right for you.
Take a pair hours and map out the place it’s you wish to go and the way precisely you’ll get there. You are able to do this by creating one massive objective (comparable to gaining 5,000 new Spotify streams on my single) after which break down the way you’ll get there with month-to-month objectives like “create a playlist that includes my tune” or ”work together with my followers at the least 2 hours every week (so I’ve a fanbase supporting me). Once more, we cowl this in-depth in our article on how micro-goals will help you obtain extra success, sooner (hyperlink to article right here).
Put aside 1 hour every week to create connections
You might be who within the music trade and taking the time to spend at the least an hour per week (ideally extra if you happen to can) goes to be the one neatest thing you do for your self to your profession.
Belief me on this one—all issues equal—expertise, branding, social media following—who will all the time be the distinction between getting a chance or not.
Keep in contact together with your creativity
As artists, we put on numerous hats. And what fuels an incredible tune can usually get misplaced in having to run the day-to-day of your music profession.
Taking the time to remain in contact together with your creativity, even for simply an hour or two every week, will assist preserve you in contact with the factor that actually fuels your ardour and your music-making. And that is essential as a result of after we get too sucked into the day-to-day and neglect to actually have enjoyable and play and luxuriate in our craft, it impacts every thing from our private life to our music profession. So ensure you’re making time to remain inventive and benefit from the course of.
This may are available no matter kind works greatest for you. Possibly it’s writing, or enjoying, or possibly it’s not associated to music in any respect. No matter it’s, find time for it, and actually write it into your schedule. No excuses.
Decide to a fan engagement schedule
This could possibly be social media, a mailing listing, your Patreon, or one thing else totally, nevertheless having a strong plan for a way you’re going to work together together with your followers, after which setting apart time every day to do that goes to be essential to your success as a musician.
So usually I see artists struggling to:
- Put up updates to social media
- Reply to their followers’ feedback
- Write significant captions
- Go to their followers’ (and future followers) pages and work together with them there
And it reveals within the low engagement, low observe numbers, and (sorry to say) usually low alternatives. We’ve got to face the truth that social media is a large a part of what makes everybody from festivals to managers to labels to press think about a band, and particularly, it’s in regards to the degree of engagement. In case you have 15k followers and nobody interacts together with your posts, that’s not almost as helpful as having 5k followers and 50 feedback on each publish. It’s in regards to the interplay.
That’s why this objective, committing to a fan engagement plan and schedule is so necessary. It’s one thing that you are able to do in an hour a day or much less, however merely having a recreation plan and schedule for interplay will make a world of distinction.
In fact, there are such a lot of extra micro-goals we might speak about, and relying on the place you might be in your profession and your particular person objectives, the main target varies.
However for the indie artist nonetheless rising their profession and trying to construct up an engaged fan base and develop alternatives each on-line and off, these are a superb place to begin.
What objectives would you prefer to see us counsel micro-goals round?
Angela Mastrogiacomo is the founder and CEO of Muddy Paw PR. She loves ice cream, actuality TV, and hanging along with her canine Sawyer.