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Does Trend Trade Know What Plus Measurement Actually Means?

Does Trend Trade Know What Plus Measurement Actually Means?

Does Fashion Industry Know What Plus Size Really Means?

She isn’t solely speaking about sizes. The skewed illustration blighting the business contains physique varieties, too, with a majority of the fashions chosen for plus-size campaigns having an hourglass physique form. Shoppers need fashions “to be proportional, so the waist is between 9 and 11 inches completely different from the hips,” says Samantha Granger, a curve- and plus-size modeling agent at Bicoastal Administration. Based on Granger, measurement doesn’t matter a lot if a mannequin’s proportions present a 10-inch distinction between their waist and hip measurements. That means, the samples are sure to suit them. “Similar to the straight-size [models], there are some pointers,” she says, referring to the fashions that get picked.
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