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Property Blocks Use of His Likeness

Property Blocks Use of His Likeness

Estate Blocks Use of His Likeness

Replace: In a press release to Billboard, Genuine Manufacturers Group stated they don’t intend to ban Elvis impersonators, however are as a substitute requesting that chapels get licenses to proceed their schtick.

The Las Vegas vacationer trade is taking a reasonably large hit this week, because the licensing firm that handles Elvis Presley’s property has blocked town’s marriage ceremony chapels from utilizing his likeness of their ceremonies.

Because the Las Vegas Evaluate-Journal studies, Genuine Manufacturers Group (ABG), the corporate that oversees all Elvis-related merchandise, despatched cease-and-desist letters to a number of Sin Metropolis chapels in Might, arguing that unauthorized use of “Presley’s title, likeness, voice picture, and different components” represent trademark infringement. The corporate counts “Elvis, “Elvis Presley,” and “The King of Rock and Roll” amongst its logos.

Vegas’ metropolis’s marriage ceremony trade generates $2 billion a 12 months, and Elvis-themed weddings are particularly well-liked. Naturally, then, these cease-and-desist orders have anxious lots of Vegas’ marriage ceremony chapels, who informed the Evaluate-Journal that the orders would negatively have an effect on staff’ livelihoods. Nonetheless, ABG says impersonators can proceed to look at weddings as long as they acquire the right trademark licensing.

“The property has robust relationships with official Elvis tribute artists, fan golf equipment and festivals, in addition to a sturdy international community of licensed merchandise companions,” the corporate informed Billboard. “There isn’t any intention to close down chapels that supply Elvis packages in Las Vegas. We’re searching for to associate with every of those small companies to make sure that their use of Elvis’ title, picture and likeness are formally licensed and licensed by the property, to allow them to proceed their operations.”

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Whereas there could now be restrictions on Elvis impersonations at marriage ceremony chapels, Mark Tratos, a neighborhood legal professional who helped write ABG’s cease-and-desist letters, stated Elvis-themed stage exhibits shouldn’t be affected by the order as a result of impersonations inside reside exhibits are protected below Vegas’ “proper of publicity” statute.

Elvis’ likeness is definitely getting round as of late, as Baz Luhrmann has readied a brand new biopic concerning the King. Plus, final 12 months RCA/Legacy Recordings unveiled Elvis: Again in Nashville, a CD field set of the artist’s ultimate Nashville studio classes.

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